Brian Tracy International Club by Paul Martin is an official association with Brian Tracy enabling me to utilize such programs as Eat That FROG!
The 1:1 FOCUS coaching model is designed to help individuals set and achieve meaningful goals.
It integrates two powerful frameworks: Brian Tracy’s Eat That Frog! methodology, known for its practical approach to tackling high-priority tasks, and personality assessments from Assessments 24×7 where I’m an Advanced Certified Practitioner. DISC and Adult Learning Styles offer insights into how individual behavioral and learning styles affect a person’s goal-setting and achievement.
The solution-focused coaching model known as FOCUS is a method of empowering individuals to achieve their goals through goal-oriented techniques; however in this example, I have adapted the model so the acronym FOCUS stands for Foundation, Objectives, Customization, Understanding, and Success. Each element represents a key phase in the coaching journey.
By combining Brian Tracy’s strategies with DISC insights and learning styles, the model helps clients understand their unique habits, set clear goals, and implement personalized strategies to reach individual success.
Accountability is central to this process, ensuring that clients remain committed to their progress and achieve long-term behavioral change.
The FOCUS model guides clients through structured goal-setting, personal reflection, and ongoing adaptation of strategies, making it an effective blueprint for unlocking their true potential by achieving all their most important professional and personal goals.
Step 1: Pre-Coaching Assessments (DISC & Learning Styles)
Objective: Gain insights into the client’s DISC personality style and preferred learning method.
Action: The client completes both a DISC profile assessment and an adult learning styles quiz provided by Assessments24x7.
Outcome: Understanding of their behavioral tendencies (how they approach goals, decision-making, and follow-through) and learning preferences (visual, auditory, kinesthetic, reading/writing).
Step 2: Setting the Table (Eat That Frog – Goal Setting)
Objective: Identify the client’s most important, high-impact goal (the “frog”).
Action: Use reflective questions to help the client identify the goal that will create the biggest positive change in their life or work.
Questions:
- “What’s the one goal that, if you achieved it, would make the biggest impact on your life? This is your biggest frog, not a tadpole.”
- “Which goal, if completed, would free you up to focus on more important tasks or pleasurable activities?”
- “What has stopped you up to now or is holding you back from eating your frogs?”
Outcome: The client identifies a clearly defined, high-priority goal that they will work toward and identifies key challenges they face when trying to “eat their frog” (tackling difficult, important tasks regarding goal setting and achievement)
Step 3: Refining the Goal (FOCUS Method)
Objective: Break down and refine the goal to ensure it is actionable, realistic, and sustainable.
Action: Use the FOCUS method. For DISC-informed goal setting, align goals with the client’s personality style (e.g ., a ‘D’ might need ambitious, challenging goals; an ‘S’ may prefer structured, steady progress):
Flexible:
- How adaptable is this goal to unexpected challenges, and what steps can you take if circumstances change?
- What parts of your plan can be adjusted without compromising the overall objective?
- How do you balance maintaining focus while staying open to new opportunities or shifts in priorities?
Organized:
- What specific milestones and timelines will you set to stay organized and track your progress?
- What systems or tools will you put in place to ensure you remain on top of this goal?
- How will you prioritize this goal among other responsibilities, and what steps can you take to stay organized under pressure?
Clear:
- How will you know when you’ve achieved your goal, and how will success be clearly defined for you?
- What clear, measurable outcomes do you need to see along the way to ensure you’re on track?
- How do you ensure that everyone involved in this goal understands it clearly and works toward the same vision?
- Is the outcome specific and measurable?
Understandable:
- How does this goal align with your core values and long-term vision? Can you explain it simply?
- Why is this goal important to you, and how would you explain its significance to someone else?
- Is there any part of the goal or plan that feels unclear or overly complex, and how can you simplify it?
- Can the client easily explain the goal and its importance?
Sustainable:
- What habits or routines can you implement to make sure you consistently work toward this goal without burning out?
- How do you plan to sustain motivation, momentum, and focus over time, especially when progress seems slow or challenging?
- What long-term resources or support systems do you need to keep this goal sustainable over time?
Step 4. Customization (Tailoring Strategies to Individual Needs)·
Purpose:
Design personalized strategies based on the client’s personality, strengths, and habits.
Key Elements:
- Use DISC insights to customize strategies that suit the client’s personality style.
- Introduce tools from Eat That Frog! to match the client’s preferences (e.g ., a ‘C’personality may need detailed planning systems, while an ‘I’ may benefit from more dynamic approaches).
- Identify any emotional or mental blocks that prevent goal achievement and create strategies to overcome them.
Objective:
Develop a personalized, actionable system that aligns with the client’s natural tendencies and lifestyle.
Step 5. Understanding (Developing Insight and Awareness)
Purpose:
Foster deeper self-understanding and reflection as the client progresses.
Key Elements:
- DISC coaching: How personality styles influence goal achievement
- Weekly one-to-one coaching sessions on habit patterns, old and new
- Is the client “eating their frogs” consistently?
- Adjust strategies based on insights gained from self-reflection and DISC·
Objective:
Enhance self-awareness around goal-setting and achievement, creating a sustainable growth mindset.
Step 6: Reflection & Long-Term Growth
Objective: Ensure sustainable transformation by building reflection and habit formation into the process.
Action: Have the client reflect on their progress after each milestone. Build habits that align with their DISC and learning style (e.g ., routines, written reflections, visualization, or verbal self-reports).
Outcome: The client develops lasting habits that ensure ongoing progress and transformation beyond the coaching