Opinions expressed by Entrepreneur contributors are their own. Attention has always been a currency in marketing, but with the rapid increase in short-form video popularity in recent years, social media platforms like Tiktok, YouTube Shorts, Instagram and Facebook Reels have become the prime marketplace for user attention. Apps that trace their roots to a place
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Sony Pictures will open Legendary Pictures’ The Machine on May 26.  The Peter Atencio directed movie takes place 23 years after the original story that inspired it. In the pic, comedian-star Bert Kreischer faces a familial crisis and the arrival of his estranged father (Mark Hamill) when the ghost of his booze-soaked past arrives: a murderous
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Collage by Leo TapelFrom new releases to cult classics, we round up the fragrances taking over TikTok. By Lauren Knowles Date January 5, 2023 Facebook Twitter Look, I’m a signature scent sort of person. I like having an established daily fragrance that feels like me and smells like me. For years, it was YSL’s addictive
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If the viewer count for Robert Waldinger’s TED Talk “What Makes a Good Life” is any indication, a lot of us (43 million and counting) are interested in finding out how to live meaningful and happy lives. In The Good Life: Lessons From the World’s Longest Scientific Study of Happiness, Waldinger and co-author Mark Schulz
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Ambitious historicals, creative rom-coms and a new wave of angsty romances are ready for their meet cute with readers in 2023. Georgie, All Along by Kate Clayborn Kensington | January 24 Kate Clayborn’s gorgeously written romances are a perfect counterbalance to the current wave of high-concept rom-coms. Down-to-earth and achingly realistic, her novels catch people
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Very few people like confrontation. It often connotes negative reactions and poor outcomes, primarily based on previous experience with it. And the overwhelming majority of people, specifically leaders, shy away from it, hoping the other person will just “get it,” see the light and change their behavior. But, if we are to learn anything, we
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Supergroup The five musical queens will release Diane Warren-written “Gonna Be You” Diane Warren put together the ultimate girl group to sing “Gonna Be You,” the song she wrote for the forthcoming film, 80 for Brady. Dolly Parton, Cyndi Lauper, and Gloria Estefan will join voices with the Go-Gos’ Belinda Carlisle and Blondie’s Debbie Harry
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